ISV Advisory Council: Untold Secrets And Free Advice
May 20, 2013 Dan Burger
Being more responsive to customer needs is a common theme these days. Companies can quickly get into hot water by neglecting customers either completely or by choosing favorite segments, such as those with the biggest budgets. IBM‘s customer consciousness, as it applies to the Power Systems and IBM i community (the focus of IT Jungle newsletters), includes the independent software vendors (ISVs). The IBM i ISVs are hugely important. Big Blue must wish it had a similar vendor base for its other platforms. Responsiveness to customers depends on awareness. To improve its awareness of ISV customers, Big Blue formed |