IBM Quickly Fills VP of iSeries Marketing Position
January 30, 2006 Timothy Prickett Morgan
As he promised two weeks ago, iSeries general manager Mark Shearer moved fast and quickly replaced his recently departed vice president of iSeries marketing, Peter Bingaman. Late last Friday, IBM announced that is has brought Elaine Lennox over to the iSeries team to take on that role. The great thing about Bingaman is that he had energy, and it was under during his watch that IBM significantly boosted its marketing and advertising spending on the iSeries, for the first time since anyone can remember. And Shearer said he understood that he needed to have someone with energy, and he went |